What LinkedIn’s Purchase of SlideShare Means For B2B Companies

As LinkedIn goes, so do B2B companies.  Because LinkedIn is the major platform of engagement for any B2B company, any minor or major moves by this social networking site will create a lot of news.  This happened very much so when LinkedIn decided to acquire SlideShare for a whopping $119 million although not as astonishing […]

B2B Social Media Marketing: What Is It and How Can It Be Used to Generate Sales Leads?

B2B Social Media Marketing View more presentations from After Interactive   B2B social media marketing can be an effective way to generate sales leads and raise your company’s visibility. However, many of those using social media will use the same type of social media strategy for their B2B company as a restaurant would use. So […]

B2B Marketing With SlideShare

Presentations.  They have the ability to inform and shape the opinions of your potential customers.  After the presentation is over, you go back to the office and save your PowerPoint on the desktop of your laptop which will never see the light of day until your next Chamber of Commerce luncheon.  However, your presentation doesn’t […]